In Argentina, Lollapalooza is the yearly home for music and random. MTV wanted to be a significant part of the big festival, so, together with SIA and DEX, it created a crazy tent.
In there, people could record their own version of MTV news and send it to themselves. They would practise with the help of a character named “Mikki” and have fun taking photographs.
Check out what MTV is going to do next year! SIA and DEX are likely to be there too.